The Climate Reality Project

We are unable to accept donations on behalf of this organization.
Medal-big-2012
22 Thumbsup 6 Thumbsdown   Info-sm
"Up" is the number of experts who agree that the nonprofit has had the most impact in the field. "Down" is the number of experts who disagree that the nonprofit has had the most impact in field.
The-climate-reality-project
Headquarters Location: Washington, DC 
Founded: 2005 


Mission: Climate Reality Project's Mission is to reveal the complete truth about the climate crisis in a way that ignites the moral courage in each of us.


Tags: 2012, national, climate change, grassroots, public education, advocacy, policy


The-climate-reality-project
Story: 24 Presenters. 24 Time Zones. 13 Languages. 1 Message. 24 Hours of Reality was a worldwide event to broadcast the reality of the climate crisis. It consisted of a new multimedia presentation created by Al Gore and delivered once per… Read the full story.

Expert Reviews: Evidence of Impact
The Climate Reality Project, founded by Al Gore, is charged with educating the public about the science and solutions of climate change. Their work includes mainstream outreach, like Inconvenient Truth, local education, training organizers, and much more. They have had a huge impact on swaying public opinion around the relevance of climate change and spurring people toward action.
See the complete expert review.

Leadership
The-climate-reality-project Maggie L. Fox . Maggie L. Fox is a veteran of numerous political, environmental and national issue campaigns and has over 30 years of experience mobilizing people to work for progressive change.

Maggie is the President and CEO of The Climate Reality Project, formerly known as the Alliance for Climate Protection. Since joining the group in early 2009, Maggie has led a campaign to… See full bio.


Transparency Information
Silver-big
This organization has earned the GuideStar Participation Level Silver, demonstrating its commitment to transparency (learn more)


Financial Data
Charity Navigator Rating: 2stars (profile)
Total Revenue:
$16,374,635


From the Nonprofit
The nonprofit has not added any comments yet. If you are a representative of this nonprofit and would like to leave a comment, please email us at feedback@myphilanthropedia.org with your request.


Contact Info
E-Mail:
Phone:
tel: (202) 567-6800
Facebook:
Follow_fb
Address:
901 E Street NW, Suite 610
 
Washington, DC  20004, USA


The-climate-reality-project Story: 24 Presenters. 24 Time Zones. 13 Languages. 1 Message. 24 Hours of Reality was a worldwide event to broadcast the reality of the climate crisis. It consisted of a new multimedia presentation created by Al Gore and delivered once per hour for 24 hours, representing every time zone around the globe. Each hour, a citizen activist trained by Al Gore delivered a presentation that connected the dots between recent extreme weather events — including floods, droughts and storms — and the manmade pollution that is changing our climate. This was a round-the-clock, round-the-globe snapshot of the climate crisis in real time. The deniers may have millions of dollars to spend, but we have a powerful advantage. We have reality.

WHERE WAS 24 HOURS OF REALITY?
From Tonga to Cape Verde, Mexico City to Alaska, Jakarta to London, people told their stories about living with the impacts of climate change every day. Millions of viewers experienced the event through a live broadcast without even leaving their homes. Almost all of the presentations were filmed on location around the world. Four of the presentations were filmed from New York City: Tonga, the Solomon Islands, French Polynesia, and the final presentation by former Vice President Al Gore.

Expert Reviews of The Climate Reality Project

Evidence of Impact Summary:

The Climate Reality Project, founded by Al Gore, is charged with educating the public about the science and solutions of climate change. Their work includes mainstream outreach, like Inconvenient Truth, local education, training organizers, and much more. They have had a huge impact on swaying public opinion around the relevance of climate change and spurring people toward action.
See expert comments.

Organization Strengths Summary:

The Climate Reality Project is led by Al Gore. He is not only extremely dedicated, but he is well connected and in many ways has become the face of the climate change movement. One expert points out that Al Gore is sometimes polarizing, so it is fortunate that the Climate Reality Project is also led by Maggie Fox. The organization has a large network of activists and a great training model for adding more to the ranks. They also have a great view into the political system and are sure to share information with their constituents.
See expert comments.

Areas for Improvement Summary:

The Climate Reality Project is in the process of rebranding itself, and experts have mixed opinions on their approach. The organization’s rebranding has included a name change; they are formerly known as the Alliance for Climate Protection. This is partially due to the polarizing nature of Al Gore. One expert points out the organization should continue to celebrate Gore’s role in the organization and not hide it. Another expert simply notes that this is the reality for the organization. Both agree that as a result of the drastic branding change, the organization is now needing to re-establish itself. The Climate Reality Project may also want to consider changing the way they outreach to their constituents. Tier email communications are often donation requests, and they may be over-saturating their audience with that message. They should also consider outreaching to a broader audience.
See expert comments.

Expert Comments: Evidence of Impact

Select the boxes to display the results according to expert type.

Show:
X
Foundation Professionals (F)
X
Researchers and Faculty (R)
X
Nonprofit Senior Staff (N)
X
Other (consultants, journalists, policy makers) (O)

Raising Public Awareness

N
The Climate Reality Project continues to do a good job in getting people to pay attention to the climate issue. They send out regular messages that include legislative alerts. Their international "24 hours" program, which I believe aired sometime in this winter, had good video clips and interviews with people affected by climate change throughout the world.
N
The Climate Reality Project, founded by Al Gore, defends and publicizes the science of climate change and presents real solutions to the problem. First, an Inconvenient Truth had a tremendous impact regarding public opinion on climate change. I have closely researched and followed polling on this for years. Also, the Climate Project, which trained organizers and spokes-people for climate change, is highly regarded by professionals I know who have attended their sessions and peer organizations.
N
Their effort to have local educational sessions about climate change and its impacts is really important. While lots may be happening in some areas, others are climate science deserts, and the work of the Alliance for Climate Protection to change that is crucial.
N
Their impact is educating the public about the evidence and science behind climate change.
O
The Climate Reality Project builds on legacy of Al Gore's work.
N
This organization has trained thousands of climate speakers.


Expert Comments: Organization Strengths

Select the boxes to display the results according to expert type.

Show:
X
Foundation Professionals (F)
X
Researchers and Faculty (R)
X
Nonprofit Senior Staff (N)
X
Other (consultants, journalists, policy makers) (O)

Effective Model

N
They have a strong network of climate activists around the country. They're able to offer good connections to the political machinery, with legislative alerts, etc.
N
Al Gore is a tireless and dedicated leader. The organization occupies a unique space in the NGO community and can speak with a knowledgeable voice that has no direct self-interest in the outcome.
O
They have proven success and great tools. Their strength is in their use of the "train the trainer" model for advocates.

Great Leadership

N
While Al Gore may be extremely polarizing, he's become the face of the climate change movement. For an organization to have him at the helm is both a huge strength and a major weakness. Having Maggie Fox involved is also fantastic for them; she has Senator Udall's ear.
N
They have strong leadership and outreach.


Expert Comments: Areas for Improvement

Select the boxes to display the results according to expert type.

Show:
X
Foundation Professionals (F)
X
Researchers and Faculty (R)
X
Nonprofit Senior Staff (N)
X
Other (consultants, journalists, policy makers) (O)

Examine Branding Choices

N
They keep changing their name and adding in new projects, so they are losing their brand identity. With each new name, it takes a minute to realize that it's Al Gore's group again. They ought to be consistent and just stick with one name. I don't think there's any reason to hide the fact of Gore's leadership. He's a hero for what he's done, and they ought to put him on center stage.
N
Al Gore has become a divisive figure politically. The organization recently underwent an overhaul. They used to be known as the Alliance for Climate Protection, and is still reestablishing itself.

Improve Outreach Practices

N
Their email blasts are often about making a donation and, quite honestly, turn people off because of that. They should focus on the message and only once in a while do a blast about donating.
N
They should expand their presence to reach a broader audience.
N
They need to focus on deploying their resources to speaking in communities and before audiences that can be influential on climate policy.

Revisit Strategy

O
No group has disappointed people more than this one. The amount of money spent compared to the actual impact is appalling. The original media effort on coal was feisty. Al Gore's early speeches and film/slideshow were amazing. But for at least three years, this group has disappointed. There is absolutely no way that ACP should be on this list while others like Chesapeake Climate Action Network or Southern Alliance for Clean Energy are left off. Maggie Fox is too influenced by Democratic Party politics. She should move on to a new position and let an independent leader take over. Al Gore is largely missing in action except for his periodic speeches and cruises. Where is he? Our hero has gone missing. Kevin Curtis is one of our greatest strategists. He needs to be unleashed to help the ACP go places it has yet to go. I apologize for being so blunt, but there is no transparency with this group.


Leadership

The-climate-reality-project
Maggie L. Fox 
CEO
Maggie L. Fox is a veteran of numerous political, environmental and national issue campaigns and has over 30 years of experience mobilizing people to work for progressive change.

Maggie is the President and CEO of The Climate Reality Project, formerly known as the Alliance for Climate Protection. Since joining the group in early 2009, Maggie has led a campaign to help citizens around the world discover the truth about the climate crisis and take meaningful steps to bring about change. Along with former Vice President Gore, Maggie has participated in training hundreds of climate educators from around the world, most recently in Beijing, China and Jakarta, Indonesia.

Maggie has served on the boards of numerous environmental and women’s organizations. She currently serves on the board of the Green Fund and was honored by the Women’s Council on Energy and the Environment as the 2010 Woman of the Year.

Maggie is past National President of America Votes, a progressive coalition of over 40 organizations spearheading the largest voter mobilization and education effort in the nation. America Votes and its national partner organizations worked in 12 targeted states in 2006 to engage and mobilize voters on a broad range of issues, including the economy, health care, the environment and education.

Maggie spent 20 years working at the Sierra Club, including five years as its Deputy Executive Director. She led numerous federal, state and regional policy efforts on climate change, energy policy, Western public lands and water, Native American natural resource issues, and agricultural reform, as well as outreach efforts in the broader progressive community.

Maggie has consulted with a number of organizations and foundations on their energy and climate campaigns, including the Hewlett Foundation, the Western Conservation Foundation, the Energy Future Coalition, and Western Resource Advocates.

Maggie began her career as a teacher and community organizer on the Navajo and Hopi Reservations of Arizona and New Mexico and worked for the Colorado, North Carolina and Northwest Outward Bound Schools for more than a decade. She earned her B.A. from the University of North Carolina, a Masters in Education from the University of Colorado, and a J.D. with an emphasis in Environmental Law and Native America Natural Resources Law from Northwestern School of Law.

Maggie lives with her husband in Eldorado Canyon, Colorado. They have two children.

From the Nonprofit

The nonprofit has not added any comments yet. If you are a representative of this nonprofit and would like to leave a comment, please email us at feedback@myphilanthropedia.org with your request.


Philanthropedia is a division of GuideStar, a registered 501(c)3 nonprofit organization.
Through independent research, Philanthropedia has leveraged the wisdom of 3121 experts to provide reviews on 715 top nonprofits across 44 causes.