Susan G. Komen for the Cure (Breast Cancer)

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Susan-g-komen-for-the-cure-breast-cancer
Headquarters Location: Dallas, TX
Founded: 1982


Mission: The mission of the Susan G. Komen Breast Cancer Foundation is to eradicate breast cancer as a life-threatening disease by advancing research, education, screening, and treatment.


Tags: breast cancer, research, education, screening, treatment, local affiliates, volunteers, grassroots network, funding, cancer, 2011


Susan-g-komen-for-the-cure-breast-cancer
Story: Susan G. Komen fought breast cancer with her heart, body and soul. Throughout her diagnosis, treatments, and endless days in the hospital, she spent her time thinking of ways to make life better for other women battling breast cancer instead… Read the full story.

Expert Reviews: Evidence of Impact
The Susan G. Komen Breast Cancer Foundation has had a strong impact by bringing breast cancer issues to light and raising valuable funds for breast cancer research.
See the complete expert review.

Leadership
Susan-g-komen-for-the-cure-breast-cancer Nancy Brinker. Nancy G. Brinker is regarded as the leader of the global breast cancer movement. Her journey began with a simple promise to her dying sister, Susan G. Komen, that she would do everything possible to end the shame, pain, fear and hopelessness caused by this disease. In one generation, the organization that bears Susan’s name has changed the world. Shortly… See full bio.


Transparency Information
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This organization has earned the GuideStar Participation Level Silver, demonstrating its commitment to transparency (learn more)


Financial Data
Charity Navigator Rating: 4stars (profile)
Total Revenue:
$311,855,544


From the Nonprofit
The nonprofit has not added any comments yet. If you are a representative of this nonprofit and would like to leave a comment, please email us at feedback@myphilanthropedia.org with your request.


Contact Info
E-Mail:
info AT komen.org
Phone:
877-465-6636
Facebook:
Follow_fb
Address:
5005 Lbj Freeway, Suite 250
 
Dallas, TX 75244, USA
Twitter:
Follow_twitter


Susan-g-komen-for-the-cure-breast-cancer Story: Susan G. Komen fought breast cancer with her heart, body and soul. Throughout her diagnosis, treatments, and endless days in the hospital, she spent her time thinking of ways to make life better for other women battling breast cancer instead of worrying about her own situation. That concern for others continued even as Susan neared the end of her fight. Moved by Susan’s compassion for others and committed to making a difference, Nancy G. Brinker promised her sister that she would do everything in her power to end breast cancer forever. That promise is now Susan G. Komen for the Cure®, the global leader of the breast cancer movement, having invested more than $1.9 billion since inception in 1982. As the world’s largest grassroots network of breast cancer survivors and activists, we’re working together to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Susan G. Komen Race for the Cure® and the Susan G. Komen 3-Day for the Cure®, and generous contributions from our partners, sponsors and fellow supporters, we have become the largest source of nonprofit funds dedicated to the fight against breast cancer in the world.

Expert Reviews of Susan G. Komen for the Cure (Breast Cancer)

Evidence of Impact Summary:

The Susan G. Komen Breast Cancer Foundation has had a strong impact by bringing breast cancer issues to light and raising valuable funds for breast cancer research.
See expert comments.

Organization Strengths Summary:

According to experts, this organization's greatest strengths are its decisions on funding research for a cure and its strong marketing tactics.
See expert comments.

Areas for Improvement Summary:

The major sources of criticism for the Susan G. Komen Breast Cancer Foundation are in the organization's lack of collaborations and its need for new fresh ideas.
See expert comments.

Expert Comments: Evidence of Impact

Select the boxes to display the results according to expert type.

Show:
X
Foundation Professionals (F)
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Researchers and Faculty (R)
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Nonprofit Senior Staff (N)
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Other (consultants, journalists, policy makers) (O)

Leader in the Field

N
They have done everything the best!

Funding Research

R
It raises awareness and brings in and distributes large amounts of money to support good research.
N
Komen has made a tremendous impact on funding breast cancer research and programs.

Strong Influence on the Community

N
Komen reaches into every community and has influenced the dialogue about breast cancer for several decades.

Raising Awareness

N
The organization is ubiquitous in cancer fundraising and raising awareness. They have become the "gold standard" taking breast cancer from a disease people didn't discuss to part of the national and corporate discourse.
O
They have enhanced the visibility of breast cancer.
R
This group has increased public awareness and has also contributed some research.
R
This is a highly visible, well funded organization.
O
This is the most well-known of Breast Cancer Groups in the public's mind. It has raised awareness about the disease and has created a strong following/advocate voice.

Use of Funds

O
I have been behinds the scene as a volunteer and as someone who helps determine how their fundraising efforts are spent. I have been impressed overall with how much they do and it is primarily with volunteers. Their community fundraising goes directly to the communities. I think they are great!

Brand Awareness

N
Highly successful in brand awareness with focus solely on breast cancer.

Move from Awareness to Action

O
Excellent organization making an important move from "awareness" to "action." I expect great things from them in the future on behalf of breast cancer patients.


Expert Comments: Organization Strengths

Select the boxes to display the results according to expert type.

Show:
X
Foundation Professionals (F)
X
Researchers and Faculty (R)
X
Nonprofit Senior Staff (N)
X
Other (consultants, journalists, policy makers) (O)

Good Research

N
They are the leader in getting as close to the cure for one cancer than all the rest.

Good Internal Organization

R
They are very well controlled and organized and have had a powerful impact.

Good Public Relations

N
They've dealt with the backlash from their extensive cause marketing relationships (e.g., Kentucky Fried Chicken) very effectively. They connect with and retain constituents exceptionally well.

Great Marketing

N
Komen's marketing is the strongest of any organization with which I am familiar. Its marketing strategy has benefitted the organization financially as well as bringing an early detection and cure message to a broad population. It also has a founder who has great media recognition and an extensive network of influential contacts.
O
Their marketing and community organizing are strong.

Strategic Funding of Research

N
The organization has mobilized American companies and individuals to an unprecedented degree and has been able to raise enough money for research to move the science forward dramatically. Although there is still no "cure", breast cancer has become a disease that most patients survive.
R
It funds high impact work and has substantial resources.

Effective Focus

R
Their focus on disparities is a strength.

Strong Leadership

O
They have strong leadership and are organized and run like the Brinker Family businesses with a good strategic vision.


Expert Comments: Areas for Improvement

Select the boxes to display the results according to expert type.

Show:
X
Foundation Professionals (F)
X
Researchers and Faculty (R)
X
Nonprofit Senior Staff (N)
X
Other (consultants, journalists, policy makers) (O)

Expand to Other Cancers

N
I believe that if they decided to start including the other cancers, such as Lung, they could help make the world a much better place. I believe they should embrace other cancers and be the worldwide leader of all cancers.

Openness to New Ideas

R
It should move a bit more away from the common areas of research support. They should think more outside the box.
R
They should reach out for unconventional ideas from people outside the field.

More Collaboration with the Community

N
Because they don't have local offices, programs or services, they are challenged in illustrating the impact of their fundraising at a local level. They don't actively seek out opportunities to collaborate for greater impact as frequently or effectively as others in the cancer non-profit arena.
N
The organization has been known to be litigious against smaller organizations who use "for the cure" in their marketing. This is not a legally trademarked phrase, but they have gotten away with muscling out smaller groups that don't have the money to fight back. A number of organizations have had to close down due to this harassment. A shame, as there is room for all.

Continuity of Leadership

N
They have had leadership turnover several times in the past few years which was not clearly communicated. More transparency in leadership as well as in external communications would be beneficial.

More Collaborative Efforts

O
Collaborate with ACS.

Higher Standards for Research

R
They need to fund research instead of weak evaluations.

Careful with Partnerships

O
It does sometimes need to be more selective with partners (for example , the KFC Partnership)


Leadership

Susan-g-komen-for-the-cure-breast-cancer
Nancy Brinker
Founder & CEO
Nancy G. Brinker is regarded as the leader of the global breast cancer movement. Her journey began with a simple promise to her dying sister, Susan G. Komen, that she would do everything possible to end the shame, pain, fear and hopelessness caused by this disease. In one generation, the organization that bears Susan’s name has changed the world. Shortly after Susan’s death from breast cancer at the age of 36, Brinker founded Susan G. Komen for the Cure® in 1982. Brinker faced an immediate uphill battle: newspapers balked at printing the words “breast cancer,” no one talked openly about the disease, there were no 800-numbers, no internet and few, if any, support groups. Few treatment options existed for breast cancer patients and limited resources were committed to the disease. In a matter of years, Brinker broke the silence around breast cancer, and Komen for the Cure is now the world’s largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Today, the organization has invested more than $1.9 billion in breast cancer research, education, screening and treatment. Her creativity in raising awareness led to programs that at the time were revolutionary: In 1983, she founded the Susan G. Komen Race for the Cure®, which is now the world’s largest and most successful education and fundraising event for breast cancer. She also pioneered cause-related marketing, allowing millions to participate in the fight against breast cancer through businesses that share Komen’s commitment to end the disease forever. Susan G. Komen for the Cure’s unwavering advocacy for breast cancer survivors led to new legislation and greater government research funding. To date, virtually every major advance in breast cancer research has been touched by hundreds of millions of dollars in Komen for the Cure funding. Brinker’s determination to create a world without breast cancer is matched by her passion for enlisting every segment of society – from leaders to citizens – to participate in the battle. In 2009, President Barack Obama honored her with the Presidential Medal of Freedom, the nation’s highest civilian honor, for this work. The same year, she was named Goodwill Ambassador for Cancer Control for the United Nations’ World Health Organization, where she continues her mission to put cancer control at the top of the world health agenda. In 2010, Brinker released her New York Times best-selling memoir Promise Me, an inspirational story of her transformation from bereaved sister to the undisputed leader of the ongoing international movement to end brease cancer. She was named one of TIME magazine’s “100 Most Influential People” in 2008. From 2001-2003, she served as U.S. Ambassador to the Republic of Hungary and most recently served as U.S. Chief of Protocol from 2007-2009 where she was responsible for overseeing all protocol matters for visiting heads of state and presidential travel abroad. In 2008, President George W. Bush appointed her to The Kennedy Center Board of Trustees. She has received numerous accolades for her work, including the prestigious Mary Woodard Lasker Award for Public Service, the Trumpet Foundation’s President’s Award, the Independent Women’s Forum Barbara K. Olson Woman of Valor Award, the Champions of Excellence Award presented by the Centers for Disease Control, the Porter Prize presented by the University of Pittsburgh Graduate School of Public Health, the Forbes Trailblazer Award, Ladies Home Journal's 100 Most Important Women of the 20th Century and Biography Magazine's 25 Most Powerful Women in America.

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