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New Research on How People Give – Announcing Money for Good II

November 30th, 2011 by Deyan Leave a reply »

Earlier today, GuideStar’s CEO Bob Ottenhoff announced publicly the results of a groundbreaking research effort called Money for Good II. It is a collaboration between Hope Consulting and GuideStar that focuses on developing a deep understanding of how individuals, foundations, and philanthropic advisors actually research and support nonprofits. I am personally very excited about the study because its overall goal is to help all of us understand how we can channel more money towards nonprofits that are having a real impact – a mission very clearly aligned with Philanthropedia and GuideStar’s theory of change.

You can check out the full report as well as a summary deck at Or you can just read about the highlights in this GuideStar post: There is a lot of new great data on the way individuals, foundations, and advisors research nonprofits.


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